

Elevate the Client Experience with the 3E Approach to Communication
Creating trust with clients by being honest and authentic would seem to be an obvious essential. Yet to deepen trust in ways that cultivate strong
Alycia leads the Professional Services team and has more than twenty years’ experience helping lawyers and executives accelerate sales performance and revenue growth. She is particularly passionate about helping individuals create greater impact in how they lead, work, and sell by unlocking strengths and research-based insights to power individual, team, and organizational growth.
Prior to her current role, Alycia oversaw the business development and marketing functions at Goldberg Kohn and McDermott Will & Emery. Alycia is also passionate about elevating the profession of law through various volunteer leadership roles, including with the Legal Marketing Association (LMA), currently serving as the co-chair of the Talent Development Committee. She also served as LMA’s President of the International Board of Directors, as well as the Board President for the Midwest Region and has served on the advisory board of the Legal Sales and Service Organization. Alycia is a frequent speaker on business development topics, which includes guest teaching appearances at IIT Chicago-Kent College of Law.
Clients often remark that working with Alycia to accelerate sales performance feels like they have been to the gym, the spa, and the therapist all at the same time.
Alycia received her MBA from Northwestern University’s Kellogg Graduate School of Management and her BA from Augustana College in Rock Island, Illinois. Alycia chairs the board of the Inclusive Collective, a campus ministry group at UIC. She resides in Oak Park, IL and, when not with clients, can often be found on the sidelines of a sports game for one of her two teenagers. She’s an avid bookworm and it’s always worth asking about her current favorite read.
Creating trust with clients by being honest and authentic would seem to be an obvious essential. Yet to deepen trust in ways that cultivate strong
Alycia Sutor joined the Diversity Ever After podcast for a conversation on overcoming tokenism.
Work From Home (WFH) is the new default for the legal industry. Host Greg Lambert talks with a wide range of legal professionals who share their stories on this new work model.
Cultivating a Leadership Mindset
As leaders, we can operate from two different mindsets: playing not to lose or playing to win.
Provide Perspective
A fourth element of leadership and communication is providing perspective. Perspective gives people a sense that they are not alone, these circumstances aren’t personal, and this situation isn’t permanent – three tenets that help people embrace resiliency.
Speak the Truth
It’s important to remember that leaders must not only inspire hope, but they also must ground us in reality, enabling teams to make informed and wise decisions. In a time of crisis, leaders need to strike a balance between not sugarcoating their message while remaining upbeat and optimistic